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Underperforming situation in the food and agriculture industry

Underperforming situation in the food and agriculture industry

The business was significantly under-invested leading to productivity issues and variability in costs. Assisted the CEO with hands-on role to automate packaging lines, gain control of international distribution, adopt a premium branded approach, reinvigorate the sales approach, optimise pricing and establish financial controlling systems. The company became the second largest player in its market, more than doubling profits.

Situation

Underperforming, succession issue and partnership with CEO

Business

Producer (farming) and distributor of agricultural products

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